ProFusion Expo 2018!

ProFusion is the photo & video event that caters to the professional image-maker.

Join us at the Metro Toronto Convention Centre in Hall A, North Building on Tuesday, November 13th and Wednesday, November 14th

Highlights from 2017

Now in its 8th year, ProFusion is a premier event for Canada's imaging professionals. As an all-Canadian version of international trade shows, there's nothing else like ProFusion in the country. Whether you're a DOP, photographer, producer, lighting director, audio professional, indie-shooter, freelancer, broadcaster, educator, ProFusion is for you.

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Canada C3 was an arduous 150-day expedition from Toronto to Victoria via the Northwest Passage. Join adventurer Garry Tutte on the Main stage in the Sony booth as he recreates this epic journey.


Crowd favourite Jason Lanier is back once again at ProFusion Expo. He will demonstrate - in the Sony and Rotolight booths & Main Stage - his unparalleled photo skills.


You can't top this! Come fly at ProFusion. The DJI crew will be on hand to instruct attendees, in the cage, on the trade show floor. Register for New Pilot Experience and Moving Cameras Training, involving Phantom, Mavic, Osmo, Ronin and more!


A Taste of VENICE-An exclusive first look in Canada. Sony went back to the drawing board for this new Full Frame motion picture camera.

VENICE is the next generation camera system, a ground-up development initiative encompassing a completely new image sensor, with careful consideration of key aspects such as form factor, ergonomics, build quality, ease of use, a refined picture and painterly look-with a simple, established workflow. This seminar will delve deep into the new architecture of VENICE, and the first demo footage shot with the camera will be shown

ProFusion 2017 Presenters

Last year's lineup of incredible talent.


Canon Presents Canadian Photographer, Filmmaker and YouTube sensation Peter McKinnon who'll join us on the main stage for his engaging presentations.


Utilizing Profoto's light shaping tools, Raph will share some insight on his approach to wedding photography, lighting and thinking outside the box. Join Raph in the Profoto Booth.


Nikon Presents Kristian Bogner on the Main Stage. Kristian's abilities take him from shooting the Olympics and extreme sports, to fashion, architecture, aircrafts, landscapes and expeditions across the globe.


With a career spanning more than a decade, Trevor Godinho is an internationally recognized artist and published photographer, his work gracing the pages of Vogue Italia, Elle Canada, FHM France & India, Men's Health Australia, Sharp Magazine, and much more.


Billie Chiasson is a Portraiture and Fashion Photographer located out of Toronto. Billie's style is unique and is often described as nothing less than "beautiful". Billie has been shooting for nearly 10 years and has several publications under her belt.


Marketing Manager CineAlta - Sony Professional Solutions America. Recognized Industry expert spearheading product planning and management, product launches, marketing initiatives, and brand building for many broadcast and production technologies including camera systems, content management and workflow platforms.

ProFusion 2017 Highlights

Last year's 2017 lineup of incredible talent & technology!


The Panasonic EVA1 can be used for efficient handheld shooting applications and can also be mounted on a drone, gimbal rig, or jib arm for complex yet smooth camera moves.


The A1 is every inch a Profoto light - just smaller. Its round head delivers light that's both natural and beautiful with a soft smooth fall-off.


ProFusion 2017 is lining up to be the best yet! Here is the exciting roster of world class exhibitors for this year.


It's the best two-day shopping experience of the year! It's exciting to see the new products being unveiled. Yet, the unbelievable show specials are alone worth the trip to ProFusion.


We are proud to have a bunch of new Exhibitors this year. Drop by to see the best of the industry


Phenomenal new products, and a cast of featured photographers and filmmakers


Learn creative lighting techniques from incredibly talented professionals.


Profoto brings their A game to ProFusion every year! In fact, this year they'll have their A1 in the booth. Make sure you drop in for Profoto's many entertaining and engaging presentations.


Once again this year, you can expect the main stage to be filled with engaging presentations.


Here's where you find ingenious ways to streamline your workflow, from Cloud computing, to working with VR, to experiencing the incredible world of Wacom.


Come see the latest Sony cameras, plus the many world-renowned image-makers who are using Sony cameras to capture their vision.


Nikon features fascinating presentations by leading photographers and Nikon ambassadors

It's all about showcasing the spectacular!

If it's new and exciting and you haven't seen it yet, chances are you'll see it launched at ProFusion.

Over the years we've showcased many 'first in Canada' product launches, including the most talked-about cameras, lighting, software, and more. And it's not just about getting a first-hand glimpse of new gear. It's about experiencing it in an intimate, interactive environment, unlike anything you've ever encountered at any other trade show.

get your tickets here

A 100% Pro-rated Event

Each year, ProFusion is a must-attend event, 'required-viewing' for Canada's imaging professionals. As trade shows go, there's nothing else like it in the country. Whether you're a DOP, photographer, producer, lighting director, audio professional, indie-shooter, freelancer, broadcaster, educator, ProFusion is for you.

Meet the who's who of the industry

Many legendary names have graced the floor of ProFusion over the past 7 years, some of the most notable include: Greg Gorman, Garrett Brown, Jay Maisel, Vincent Laforet, Philip Bloom, Alex Buono, Adam Forgione , Bill Frakes, Seth Resnick, Gary Adcock, to mention just a few.

What people say About us

  • I've done far too many dealer trade shows over the past 20+ years, but I've done enough of them to know what a tremendous effort it requires to do one properly. You and your team have done it properly. It was organized with surgical precision, and we had plenty of help when we needed it. Thank you for your efforts and your support. I am looking forward to the mutual benefit ProFusion will bring us both.

    Len Donovan

    Key Accounts Manager NE and SE, Camera Dynamics, Inc.,The Vitec Group Videocom Division
  • I can honestly say I think it was probably the best run show that I have ever been involved with. We also had some fantastic interest in our product and sold out the show stock several times which was phenomenal for us.

    Rod Aaron Director, Rotolight, Pinewood Studios

  • I have received about 20 letters from students who took one of my programs and all of them were extremely positive. The entire experience was exceptional and you can definitely count me in again for next year.

    Seth Resnick Seminar presenter and photographer

Join us on Tuesday November 13th, 11am to 7pm and Wednesday November 14th, 10am to 5pm

From day one, the primary mission of ProFusion has been to showcase and celebrate Canada's burgeoning pro imaging industry.

Eight years later, ProFusion is still the only photo and video event in the country that caters to the professional image-maker. It continues to be a show designed to bring together those who live and breathe the industry. The excitement is contagious! Everyone in attendance - from guest speakers and exhibitors to the thousands of attendees - all walk away totally inspired.

Every year, the show gets bigger and better. This year promises to be no different.

The show will showcase everything you've come to expect at ProFusion, and more. Witness the launch of new and exciting products - many in Canada for the first time. Talk to the manufacturers face-to-face. Enjoy product demonstrations on the trade show floor. Cash-in on incredible Show Specials that, alone, make it worth the trip. For business and for reasons of personal interest - this is one event you can't afford to miss.

It's unanimous - everyone loves the Metro Toronto Convention Centre. It's the overwhelming favourite venue.

So you'll be glad to hear we're staging this year's ProFusion at the MTCC, and once again holding it in the larger, more accessible area, with direct access from Front Street. We look forward to seeing you at ProFusion 2018. Think of it as your reward for being an integral part of the strong and growing Canadian imaging industry.

Highlights from ProFusion Events

ProFusion Expo

ProFusion Expo

ProFusion Expo

ProFusion Expo

ProFusion Expo